ShareRoot completes acquisition of STEM/Health sciences social media marketing agency, TSS

/, Social Media/ShareRoot completes acquisition of STEM/Health sciences social media marketing agency, TSS

ASX Announcement
9 April 2018

ShareRoot completes acquisition of STEM/Health sciences social media marketing agency, TSS


ShareRoot Limited (ASX: SRO) (‘ShareRoot’ or ‘the Company’) is established in the rapidly growing field
of legally compliant digital marketing and data and privacy protection.

ShareRoot today announced it has completed the acquisition of The Social Science (TSS), adding
significant capabilities to ShareRoot. TSS’ capabilities include: providing compliant social media
management services, content creation, thought leadership, advisory services on compliant data, social
engagement and privacy practices within the STEM and Health Sciences space. With the addition of
TSS, ShareRoot is able to offer a full service client offering to produce, promote and protect content on
social media.

The integration of TSS will have an immediate positive impact on the revenue for Shareroot as well as
adding additional income streams to the Company and expand the offerings to customers globally.
Upfront consideration for the deal is $500,000 which will be funded from internal sources. The vendors of
TSS are entitled to receive performance shares in the Company equal to the Tranche 2 and 3
Consideration Securities of $166,666.67, on a 30 day VWAP, each upon completion, subject and
conditional upon certain revenue performance milestones being achieved in each of the subsequent two
financial years ending 30 June 2019 and 30 June 2020. The Company notes that these terms are within
the terms of the Purchase Agreement previously signed and slightly varied from those announced to the
ASX on 14 December 2017.

ShareRoot’s CEO Noah Abelson-Gertler said: “Completing the acquisition brings both capabilities for
executing data and privacy compliant social media campaigns in addition to a creative and strategic
marketing team into ShareRoot. These additions significantly expand our skill sets and services in the
effort to offer high impact digital marketing products and services that respect consumer data and privacy
and deliver on communication and business objectives.”

TSS CEO Michelle Gallaher said “Now more than ever, it is important for companies in all sectors to ensure
that their marketing and communication strategies are both effective and respectful of consumer data and
privacy whilst creating and leveraging digital content and social networks. As leaders in the STEM/Health
space, the TSS team has been aware of the concerns around data and privacy, and ShareRoot’s superior
UGC Legal Rights Management platform and the building of the MediaConsent platform makes this
acquisition and our teaming up a powerful global service offering. We look forward to keeping the market
updated on the milestones and highlights ahead as our two companies combine to deliver results for our
clients while providing a first class solution for best practice compliant marketing and engagement in the
digital environment.”

ShareRoot is positioned to become a leader in the protection of consumer data and privacy through
compliant digital marketing communication campaigns. Adding TSS is a significant building block,
complementing ShareRoot’s existing offerings and delivers scale to both groups. ShareRoot now offers a
‘one stop shop’ for companies and brands looking to create effective marketing communication
campaigns that are legally compliant and respect consumer data and privacy.

For more information, please contact:
Noah Abelson-Gertler
Co-Founder and CEO

For investor and media inquiries contact: Ben Jarvis, Six Degrees Investor Relations: +61 (0) 413
150 448

About ShareRoot
Based in Silicon Valley, ShareRoot is positioned to become a major player in the marketing data and privacy
protection ecosystem. The expanding global awareness around consumer data and privacy issues makes
ShareRoot’s efforts and platforms more timely than ever. ShareRoot’s Legal Rights Management UGC platform
was the first product the company created, with clients including Johnson and Johnson, McDonald’s, and
Costco. The company is currently in the process of launching their new MediaConsent platform which is the
first platform to give consumers/citizens control of their data and privacy through a preference dashboard. The
company also plans to integrate blockchain technology in order to further secure and guarantee the protection
of data on its platforms and privacy of the consumers interacting with those platforms. For more information
about ShareRoot please visit

About TSS
The Social Science is a unique social and digital media strategic marketing communications and content
creation consultancy. The company specializes predominantly in content and engagement strategies for clients
in innovation technology industries such as life sciences, engineering and healthcare or who operate in highly
regulated sectors. The company was founded in 2014.

Original source: ASX Announcement

By | 2018-04-09T11:22:59+00:00 April 9th, 2018|News, Social Media|0 Comments

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