What we do
MONITORING AND REPORTING
We collect and analyse data across all your social media platforms. We then provide monthly reports outlining activity, influencers opportunities and our recommended strategies.
SOCIAL MEDIA MANAGEMENT
As well as developing the profiles of each social media platform, we will train your team to look after them. We will also provide media and crisis management every moment of the day.
CAMPAIGNS AND PROJECTS
We are experienced in creative campaign development and management. We will provide concepts to you until you’re as excited as we are. We then manage the creation of the material and publishing of the campaign (over the time period required) to the relevant social media platforms.
Latest blog posts
The native analytics on social media platforms are better than ever. With this elevated level of functionality, the capacity to critically assess the performance of your content, and understand your audience, has never been greater. If you’re new to social media analytics, it can feel like an entirely new language. To help decode this language,[…]
Not only do we specialise in social media and digital marketing, but we are experts in the life sciences field. In fact, it’s our passion! This is why you’ll find us this month at the International BioFest, right here in our home town of Melbourne. We’ve even teamed up with AusBiotech as the official social media[…]
Whilst juggling your academic and research demands, you decided to add another string to your bow and jump on the social media band wagon. In no-time, the process of learning, refining and developing a respectable opinion leader portfolio on your chosen platforms will become[…]
You’re ‘doing’ social media, but it isn’t delivering results. We found there are 8 common reasons why this happens. Read on to find out if you’re making any of the same mistakes. Failure #1. You don’t have a plan Even if you don’t have the time nor passion to write a full-blown strategy,[…]
I often get asked about tweeting at conferences – how much is too much, is it OK to share photographs of a presenters slides and how do you listen and tweet at the same time? Listening and tweeting at the same time is a tough one and practice is the only way to master that[…]
I know you were all clinging to your computer for the next installment of this blog like it was Game of Thrones day, but the wait is over. (If you need to catch up, Part 1 is here) Now where were we? Oh, that’s right … Not looking after your speakers Providing speakers with instructions[…]
If there’s one thing Melbourne knows how to do (besides café culture), it’s how to host an international conference. In the past two years Melbourne has hosted three of the world’s largest science and medical conferences; the World Diabetes Congress; the World Congress of Cardiology and the massive International AIDS conference. It’s fair to say[…]
There was a time when the words ‘email’ and ‘World Wide Web’ were not in common usage. If you recall those days, chances are you’re Gen X like me, or even a baby boomer. If you’re a person of that particular vintage (I’m trying my best to not say old), you’ll remember that people didn’t[…]
Social media imposters are a new kind of crisis issue and one that boards and management should be aware of, because it’s happening to ASX listed companies whether they are on social media or not. Let me give you an example. I recently noted the occurrence of a social media imposters profile on Twitter remarkably[…]
Originally published on Saturday, 18 July 2015 in The Age. Hundreds of Australians have been injected with an Ebola vaccine that has proved effective in apes, or with a placebo. Michelle Gallaher hopes to never come into contact with Ebola, but if she does she is hoping she will already be immune to the virus.[…]